NOX renews its commitment with World Padel Tour until 2024
NOX will continue to be the Official Racket of the World Padel Tour, the best professional circuit in the world. The agreement reached between both organizations reinforces the presence of NOX on the different World Padel Tour supports, including live broadcasts, the commercial village, digital media and social networks.
This renewal of NOX's commitment to the World Padel Tour is framed within the brand's commitment to promote the internationalization of padel and to consolidate the brand as a reference among worldwide padel fans.
In 2019 NOX launched its first WPT racket collection, a 4 racket collection that was promptly positioned as a bestseller. At the end of year 2020, the WPT collection was further extended to a total of 7 rackets that cover the needs of any kind of player, thus repeating the previous year's sales success. The agreement renewal ensures the prolongation of this success story until 2024.